Affiliate Disclosure

Cherrybook is a specialty coffee discovery and comparison site. The “Buy on [roaster]” buttons on every coffee page send you directly to the roaster’s product page. A small fraction of those clicks earn us a commission; the rest don’t. As affiliate partnerships change, this page is updated to list each one.

Which links are affiliate

As of 2026-06-09, the active partnerships are:

• Stumptown Coffee Roasters via Awin
• Intelligentsia Coffee via Awin
• Equator Coffees via Awin
• Volcano Coffee Works via Awin
• Green Cup Coffee via Awin
• Klatch Coffee via direct (discount-code referral)
• Nossa Familia Coffee via Shopify Collabs

Every other outbound link on Cherrybook is non-affiliate; we earn nothing when you click and buy from any roaster not listed above. As partnerships are added or end, this list is updated with the network (Awin, Shopify Collabs, Impact, Refersion, direct, etc.) so you can see the commercial relationship structure for any roaster on the site.

Cherrybook is never the seller. You transact directly with the roaster, at the price the roaster sets, under the roaster’s terms. We don’t touch your payment information, handle shipping, or process refunds.

What we earn

Typical specialty-coffee affiliate programs pay between 5% and 15% of the bag price when a click results in a completed purchase within a defined tracking window (usually 24 hours to 90 days, depending on the network). The commission is paid by the roaster out of their own margin; you aren’t charged anything different than if you went directly to the roaster’s site.

What commercial relationships do NOT affect

This is the most important part of this page, so we’re explicit about it.

Whether a roaster runs an affiliate program — or how much we earn when they do — does not influence any of the following:

• Cherry’s Index. Our 0–100 quality metric is computed from independent signals (third-party cupping scores, sensory profiles, community sentiment, accolades). The algorithm does not read affiliate status.
• Rankings, sort orders, and selection. Browse, search, comparison, matchup, and homepage surfaces order and select coffees by the metric shown (Cherry’s Index, price, date). There is no paid placement in any ranking, score, or editorial selection — affiliate status is never an input to what appears or where it appears.
• Editorial verdicts. When Cherry writes about a coffee, a roaster, or a comparison, she says what she actually thinks. If we recommend a coffee, it’s because we think it’s good on the merits — not because it pays better.
• Whether a roaster is listed. Cherrybook catalogs specialty roasters regardless of affiliate relationship. A roaster can appear on the site, score highly on Cherry’s Index, and be featured editorially whether or not they share any revenue with us.

If that ever changes — for example, if we introduce any clearly-labeled sponsored placement in the future — we will update this page and mark any affected surface so the commercial relationship is visible alongside it.

Why we do it this way

Affiliate commissions let Cherrybook exist without asking roasters to pay for listings or users to pay for access. The trade-off is that we have a small financial interest in you clicking through and buying. We think that’s acceptable only if our recommendations are independent of which roasters pay best, which is why the Cherry’s Index methodology is published and auditable. See About Cherrybook for how the score is computed.

Regulatory context

This disclosure is required by the Federal Trade Commission’s Endorsement Guides. Any material connection between Cherrybook and a roaster — including an affiliate commission — must be disclosed “clearly and conspicuously” on any page where we recommend or link to that roaster’s product. The “affiliate link” note beside the Buy button on every affiliate-routed coffee page, the site-footer notice, and this dedicated page are how we meet that bar.

Questions

If something on Cherrybook doesn’t read straight to you — a ranking that seems weird given your knowledge of the roasters involved, an editorial verdict that feels promotional, a disclosure that’s unclear — tell us at hello@cherrybookcoffee.com. We take that kind of signal seriously; the whole point of the site is to stay trustworthy to readers.

Related: Terms of Service · Privacy Policy