Simulation MORKIE 75
White HoneyLightCherry’s Index 65

- Origin
- Sidama, ET
- Producer
- Bura
- Farm / Co-op
- —
- Process
- White Honey
- Altitude
- —
- Harvest
- —
- Weight
- 100g
- Bag price
- CAD 30.00
- Price / oz
- $6.21/oz
- Brew
- —
As cupped
mango candy · purple flowers · outer space
Price and availability set by the roaster.
Cherry's Index
Evidence-of-quality score, not a cup score. Methodology
65
Sparse signal
Confidence23% coverage / 2 of 7 signals
Score is heavily shrunk toward 50; treat as a placeholder until more sources arrive. Coverage is signal availability, not cup quality; missing sources are dropped, the remaining weights are renormalized, and the result is shrunk toward a neutral 50 baseline by 43% so a single thin signal can’t carry the score on its own.
Missing: SCA grade, Coffee Review, YouTube reviews, Buyer reviews, Cherrybook tastings
- 75/ 78% weightReddit sentimentSentiment across specialty-coffee discussion
- 65/ 22% weightRoaster transparencyProducer / farm / lot disclosure depth
Bonuses applied
- +2Sprudge press coverageThis roaster has been featured by Sprudge
Renormalized base 72.8 shrunk to 63.1 at 57% confidence + bonuses = 65.
Sensory profileestimated
Flavor wheel
Comps & alternatives
Tasting flight
Taste this against three others Cherry picks.
Brew a set side-by-side. Cherry varies the picks along axes that pair with this lot; origin, process, roast, or producer; so you learn the difference, not just drink four good cups.
Reference · About the varietal & origin
About Traffic Coffee
Community reputation · Reddit
Well-regarded· sentiment 75/100
Traffic Coffee is recognized by enthusiasts for offering intense, high-quality, and unique coffee, particularly their experimental processed beans. While some users have noted challenges in dialing in these complex flavors, the feedback reflects an appreciation for the roaster's ambitious flavor profiles. There is no evidence of systemic quality issues or negative customer service experiences.
intense flavor profilesexperimental processing methodschallenging to dial inhigh-quality beans
Threads cited (10)
- r/Coffee · ↑ · I’m no longer completely trusting “Roasted On” dates
- r/Coffee · ↑ · I don't know why coffeeshops take pride in roasting & grinding their coffees very fres
- r/roasting · ↑ · Photos of roasts share very little meaningful information for diagnosing a roast.
- r/pourover · ↑ · Traffic Jai-Chew…what did I get myself into?
- r/Coffee · ↑ · Small Coffee Shop Without an espresso machine
- r/Coffee · ↑ · Advice: New Shift Lead position (Worried and Insecure)
- r/Coffee · ↑ · Traffic Counts for a coffee shop
- r/pourover · ↑ · notes in the bag that aren't in the cup
- r/roasting · ↑ · Commercial questions
- r/Coffee · ↑ · Empty coffee shop at high traffic spot during rush hour? How?
Press · Sprudge
- Talitha Coffee Launches To Empower Survivors Of Sex Trafficking Through Ethical Roasting2024-08-05·sprudge
Talitha Coffee in San Diego, California.
Traffic Coffee
$6.21/oz· 30 CAD/bag