Caffe Luna
WashedDark
Cherrybook Index
40
Evidence-of-quality score, not a cup score. Confident: 3 of 7 signals on file. Methodology
Price position
$1.67/oz$20.00 for 340g
this lot $1.67$1.13$2.15
Typical band for this profile $1.13 to $2.15 (washed blend lots (variety unlisted, retail bags); USD listings; dark roast in stock). Where it sits
Catalog summary
A washed lot, not yet indexed (3 of 7 signals on file) and priced inside the typical band for its listed profile.
Based on the listing and catalog evidence
Price and availability set by the roaster.
Save at Caffe Vita25% off your first orderFree shipping over $50Vita Rewards program
Cherrybook last checked this listing 6 days ago.
Roaster’s notes
almond · s'mores · dark chocolate
- Cocoa and nut
Open the flavor wheel
Mapped from the roaster’s tasting notes to the SCA flavor wheel; Cherrybook’s interpretation of the stated notes, not the roaster’s own categorization.
- Origin
- —
- Producer
- —
- Farm / Co-op
- —
- Process
- Washed
- Altitude
- —
- Varietals
- Other
- Harvest
- —
- Weight
- 340g
- Bag price
- $20.00
- Price / oz
- $1.67/oz
- Brew
- immersion, filter
from the roaster’s storeread by Cherrybook from the listing“estimated” below = inferred, not stated
Price contextmodeled
A modeled range and current prices for comparable listings.
$1.67/oz
typically $1.13 to $2.15
Where it sits
56 washed blend lots (variety unlisted, retail bags); USD listings; dark roast in stock
typical band this lot
Limited listing details: 55th percentile of 56 washed blend lots (variety unlisted, retail bags); USD listings; dark roast in stock right now.
Some variety, process or origin details are missing. This comparison does not qualify the coffee for a value recommendation.
What moves this price
cheaper×1.00pricier
- Origin not listed×0.94
- Washed process×0.95
- Dark roast×0.96
- Blend×0.96
At 340 g, this bag runs about 2% less per ounce than a typical 287 g bag; that is pack size, not the coffee.
How this estimate works
A statistical model, refit weekly across the in-stock catalog, estimates what a coffee with these listed attributes typically sells for per ounce. Each multiplier compares one trait against the average lot in this market; the roaster line covers brand and sourcing together, which this model cannot separate. Bag size is shown separately, priced at the rate observed across sizes of the same coffee, because it says nothing about the coffee itself. The distribution counts every in-stock listing in the comparison group, with at least 15 listings from three roasters and no roaster supplying more than 60% of it. Decaf, blends, variety segments, processing families and bag formats stay separate. Origin, roast and selling currency can broaden as the group label indicates. Prices are converted to USD per ounce; shipping and differences in tax treatment are not adjusted. The model reads listed attributes only: the quality of the specific lot in the bag is not observable, so a price above the typical band is not evidence of overpricing.
Some listing details are missing or have limited model coverage, so the typical band shown is wider than usual.
Not listed by the roaster: origin, variety, altitude
Cherrybook Index (CBI)
Evidence-of-quality score, not a cup score. Methodology
40
Confident
Confidence3 of 7 signals on file
Enough independent signal to score at face value; no shrinkage applied.
How confidence affects the score
Coverage measures signal availability, not cup quality. This coffee has 43% of the signal universe on file. Missing sources are dropped, remaining weights are renormalized, and the result is shrunk toward a neutral 50 baseline by 0% so one thin signal cannot carry the score on its own.
Missing: SCA grade, YouTube reviews, On-shop ratings, Cherrybook ratings
- 62/ 42% weightReddit sentimentSentiment across specialty-coffee discussion
- 40/ 12% weightRoaster transparencyProducer / farm / lot disclosure depth
- 30/ 47% weightCoffee ReviewMean score from coffeereview.com
Bonuses applied
- +-5Stale-stock demotionThis lot has been listed in stock for an extended time; specialty coffee freshness degrades over weeks
Base weighted score: 44.6 + bonuses = 40
Sensory profileestimated
- Acidity
- 2
- Body
- 4
- Sweetness
- 4
- Balance
- 3
- Clean
- 3
Comps & alternatives
Tasting flight
Compare this with three more lots selected from the catalog.
Brew a set side-by-side. The picks vary along axes that pair with this lot; origin, process, roast, or producer; so you learn the difference, not just drink four good cups.
Reference · About the varietal & origin
About Caffe Vita
Community reputation · Reddit
Mixed reviews· sentiment 62/100
Two independent Reddit threads provide limited, mixed evidence for Caffe Vita. One commenter called Caffe Vita a favorite and reported that a French-press cup of Caffe Luna was very tasty. In another thread, the poster said Caffe Vita's Guatemalan FNV did not appeal to their partner, whose preferences lean toward Starbucks-style darker coffee.
Caffe Luna in a French pressfavorite-roaster loyaltyGuatemalan FNV and roast preference
Threads cited (2)
- r/Coffee · 7↑ · I want to find a bean that appeals to my Starbucks-based coffee loving wife to show her ho
...with more fruit forward notes, she hasn't enjoyed these brews as much every time I try and brew for her. Even my more classic coffees like Caffe Vita's Guatemalan FNV wasn't her cup of tea? coffee? Problem is almost all "lighter" roasts trend toward this profile of acidic/tart/fruity. Is the issue that it's a darker
- r/Coffee · 4↑ · Caffe Vita at home
I sent my friend a bag of Caffe Luna which she made with a French press and said was very tasty. Upvotes for Caffe Vita; it's my favorite.
On YouTube
Meet the roaster on camera
About the roasterShop tour
Roasting at Caffe Vita
Seattlemag · 1.7K views on YouTube
Watch on YouTubeThis video covers Caffe Vita; it is general roaster coverage.
Cherrybook summary of the video
A visual walkthrough of Caffe Vita's roasting operations in Seattle, detailing their sourcing process, green bean selection, custom blending philosophy, and traditional batch-roasting methods using a vintage Probat roaster without automated computer controls.
Inside this video
From Seattlemag:
“How we select our beans is we have a green bean buyer.”
“It's all hand-done; it's all craftsmanship, no computers, electronics. Just old world skill.”
Videos by their credited creators. Playing a video connects to YouTube. Privacy