Cherrybook.
Proud Mary Coffee

Mexico Santa Cruz Geisha — Washed

Washed78Strong
Mexico Santa Cruz Geisha — Washed by Proud Mary Coffee
Farm / Co-op
Process
Washed
Altitude
Varietals
geisha
Harvest
Weight
100g
Bag price
$40.00
Price / oz
$11.34/oz
Brew

from the roaster’s storeread by Cherrybook from the listing“estimated” below = inferred, not stated

As cupped

jasmine · apricot · lemon · silky

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Cherry's Index

Evidence-of-quality score, not a cup score. Methodology

78

Strong

Preliminary

Confidence33% coverage / 3 of 7 signals

Score is partially shrunk toward a neutral 50 — read directionally until more source families land. Coverage is signal availability, not cup quality; missing sources are dropped, the remaining weights are renormalized, and the result is shrunk toward a neutral 50 baseline by 18% so a single thin signal can’t carry the score on its own.

Missing: SCA grade, Coffee Review, Buyer reviews, Cherrybook tastings

  • YouTube reviews
    Sentiment from third-party YouTube reviewer mentions
    90/ 30% weight
  • Reddit sentiment
    Sentiment across specialty-coffee discussion
    85/ 55% weight
  • Roaster transparency
    Producer / farm / lot disclosure depth
    60/ 15% weight

Bonuses applied

  • Editorial coverage cluster
    This roaster has 3+ recent editorial mentions across trade press
    +1

Renormalized base 82.7 shrunk to 77.0 at 83% confidence + bonuses = 78.

Sensory profileestimated

Flavor wheelestimated

Comps & alternatives

Tasting flight

Taste this against three others Cherry picks.

Brew a set side-by-side. Cherry varies the picks along axes that pair with this lot; origin, process, roast, or producer; so you learn the difference, not just drink four good cups.

Build the flight

Reference · About the varietal & origin

About Proud Mary Coffee

Community reputation · Reddit

Cult favorite· sentiment 85/100

Proud Mary is widely recognized as a top-tier roaster, frequently mentioned alongside other industry leaders like Onyx and Tim Wendelboe. While they are praised for their high-quality, "deluxe" coffee selections and excellent cafe experiences in Portland and Austin, some users have noted concerns regarding their premium pricing and recent inconsistencies in roast quality for subscription customers. Despite these isolated quality complaints, they remain a highly regarded roaster in the specialty coffee community.

premium pricinghigh-end geisha selectionexcellent cafe experiencefrequent industry leader comparisonssubscription quality concerns10oz bag standard
Threads cited (10)

On YouTube

8 videos · 23k combined views

Outside coverage consistently positions Proud Mary Coffee as a pioneer in the ultra-premium coffee segment. Reviewers emphasize the brand's commitment to transparency and education regarding the value of high-end specialty beans. The roaster is recognized for its unique cafe experiences and its willingness to challenge consumer perceptions through exclusive, high-priced offerings. Coverage also highlights the founder's background in art and hospitality, which informs the brand's focus on storytelling and meticulous presentation.

Ultra-premium coffee auctionsEducational customer engagementArtistic approach to hospitalityHigh-end coffee freezer systemsTransparent value storytellingChallenging price point perceptions

Proud Mary Coffee

$11.34/oz· $40/bag

Out of stock