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Cherrybook.
Zoka Coffee

Costa Rica Don Joel — Dark

Dark Roast

WashedDarkSCA cup 87.0

Cherrybook Index

58

Evidence-of-quality score, not a cup score. Confident: 3 of 7 signals on file. Methodology

Price position

$2.17/oz$26.00 for 340g

Typical band for this profile $1.54 to $2.45 (Costa Rica washed single-origin lots (other named varieties, retail bags); USD listings in stock). Where it sits

Catalog summary

A washed lot from Costa Rica, not yet indexed (3 of 7 signals on file) and priced inside the typical band for its listed profile.

Based on the listing and catalog evidence

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Price and availability set by the roaster.

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Cherrybook last checked this listing today.

Roaster’s notes

dark caramel · woodsy · cherry wine

  • Fruit
  • Citrus
  • Sugar and spice
Open the flavor wheel

Mapped from the roaster’s tasting notes to the SCA flavor wheel; Cherrybook’s interpretation of the stated notes, not the roaster’s own categorization.

Costa Rica Don Joel — Dark by Zoka Coffee
Producer
—
Farm / Co-op
Don Joel
Process
Washed
Altitude
—
Varietals
Sl28
Harvest
—
Weight
340g
Bag price
$26.00
Price / oz
$2.17/oz
Brew
—

from the roaster’s storeread by Cherrybook from the listing“estimated” below = inferred, not stated

Price contextmodeled

A modeled range and current prices for comparable listings.

$2.17/oz

typically $1.54 to $2.45

Where it sits

19 Costa Rica washed single-origin lots (other named varieties, retail bags); USD listings in stock

typical band this lot

Broad comparison: 79th percentile of 19 Costa Rica washed single-origin lots (other named varieties, retail bags); USD listings in stock right now.

This group broadens origin, roast or selling market to find enough lots. It does not qualify this coffee for a value recommendation.

What moves this price

cheaper×1.00pricier
  • Washed process×0.95
  • Costa Rica origin×1.04
  • Dark roast×0.96
  • Other listed varieties×0.97

At 340 g, this bag runs about 2% less per ounce than a typical 287 g bag; that is pack size, not the coffee.

How this estimate works

A statistical model, refit weekly across the in-stock catalog, estimates what a coffee with these listed attributes typically sells for per ounce. Each multiplier compares one trait against the average lot in this market; the roaster line covers brand and sourcing together, which this model cannot separate. Bag size is shown separately, priced at the rate observed across sizes of the same coffee, because it says nothing about the coffee itself. The distribution counts every in-stock listing in the comparison group, with at least 15 listings from three roasters and no roaster supplying more than 60% of it. Decaf, blends, variety segments, processing families and bag formats stay separate. Origin, roast and selling currency can broaden as the group label indicates. Prices are converted to USD per ounce; shipping and differences in tax treatment are not adjusted. The model reads listed attributes only: the quality of the specific lot in the bag is not observable, so a price above the typical band is not evidence of overpricing.

Not listed by the roaster: altitude

Cherrybook Index (CBI)

Evidence-of-quality score, not a cup score. Methodology

58

Confident

Confidence3 of 7 signals on file

Enough independent signal to score at face value; no shrinkage applied.

How confidence affects the score

Coverage measures signal availability, not cup quality. This coffee has 48% of the signal universe on file. Missing sources are dropped, remaining weights are renormalized, and the result is shrunk toward a neutral 50 baseline by 0% so one thin signal cannot carry the score on its own.

Missing: Coffee Review, YouTube reviews, On-shop ratings, Cherrybook ratings

  • Reddit sentiment
    Sentiment across specialty-coffee discussion
    85/ 38% weight
  • Roaster transparency
    Producer / farm / lot disclosure depth
    55/ 10% weight
  • SCA grade
    Roaster-published cupping score
    35/ 52% weight

Bonuses applied

  • Sprudge press coverage
    This roaster has been featured by Sprudge
    +2

Base weighted score: 55.8 + bonuses = 58

Sensory profileestimated

Acidity
2
Body
4
Sweetness
4
Balance
3
Clean
3

Comps & alternatives

Tasting flight

Compare this with three more lots selected from the catalog.

Brew a set side-by-side. The picks vary along axes that pair with this lot; origin, process, roast, or producer; so you learn the difference, not just drink four good cups.

Build the flight

Reference · About the varietal & origin

About Zoka Coffee

Community reputation · Reddit

Cult favorite· sentiment 85/100

Two Reddit contributions praise Zoka: one calls a Colombia Chemex brew really tasty, and another says they like the Kirkland cafe.

Colombia ChemexKirkland cafe
Threads cited (2)

Press · Sprudge

On YouTube

Meet the roaster on camera

10 videos

From the roasterBrand film

Meet Zoka Coffee Producing Partner Don Mayo

Zoka Coffee Roasters · 8.6K views on YouTube

Watch on YouTube

This video covers Zoka Coffee; it is general roaster coverage.

Cherrybook summary of the video

This video profiles Pablo Bonilla, a fourth-generation coffee producer in the Tarrazu region of Costa Rica, who partners with Zoka Coffee. It highlights the family-run nature of his farm, Beneficio Don Mayo, and his commitment to sustainable, quality-focused coffee production.

Inside this video

From Zoka Coffee Roasters:

“We feel very happy when we know the our customers, they talk about what happened with the coffee, how we can to improve year by year.”
“We don't want to have a lot money, but it's great to have enough money, of education, of healthy. And this is more important.”

Explore the videos

Videos by their credited creators. Playing a video connects to YouTube. Privacy

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