67Taste data is still sparse; open the detail page before judging this lot.
Roaster
Community reputation · Reddit
Well-regarded· sentiment 70/100
There is no substantive discussion of Alfred Coffee as a roaster in the provided threads. The mentions of "Alfred" in these threads refer to Alfred Peet (the founder of Peet's Coffee), a researcher named Alfred Hill, and Alfred Hitchcock, rather than the roaster Alfred Coffee. Consequently, there is no community sentiment to report regarding the roaster itself.
Press · Sprudge
Alfred Coffee has banned the all-star basketball player for not signing with the Lakers.
The new coffee candy is a collaboration between Sugarfina and Alfred.
For my money, I don’t know if it gets any better than when he sings “When a Man Loves a Latte.”
An interview with Alfred Peet biographer Jasper Houtman.
Alfred Tea in Los Angeles, California.
On YouTube
3 videos · 77k combined views
Outside coverage characterizes Alfred Coffee as a lifestyle brand deeply rooted in Los Angeles culture. Reviewers emphasize the company's focus on aesthetic appeal and curated shop environments over traditional coffee-centric marketing. The brand is recognized for its organic growth strategy and its ability to cultivate a distinct, recognizable identity through consistent branding elements like their signature sleeves.
Flagship cafe
Alfred Melrose Place
8428 Melrose Place Ste A, Los Angeles, CA
Open in maps →Alfred lists many locations; Melrose Place is widely recognized as their original/flagship location.
The catalog
No coffees currently in stock.
Also available · subscriptions, sample packs, gear
67Taste data is still sparse; open the detail page before judging this lot.
For roasters
Cherrybook runs a monthly Roaster Spotlight Series featuring one roaster with an editorial piece and a giveaway. Interested in being featured? See the format or email josh@cherrybookcoffee.com.