Mexico San Pedro Sochiapam
Raspberry Jam, Dark Chocolate, and Date on a washed lot.
Oaxaca, MX · Washed
LightRaspberryDark ChocolateDate
52CBI
$1.92/oz
Typical $1.60 to $2.56/oz
Roaster · Tempe, AZ
Cartel Roasting Co.
On YouTube
Meet the roaster on camera
From the roasterBrew guide
Brew like a Pro: Become a Pour Over Coffee Master with v60 02 and Cartel Roasting Co.
Cartel Roasting Co. · 7.6K views on YouTube
Watch on YouTubeCherrybook summary of the video
This video is a detailed V60 brewing tutorial led by a Cartel Roasting Co. employee. It covers the necessary tools, the importance of minimizing agitation, and a step-by-step guide to the continuous pour method.
Inside this video
From Cartel Roasting Co.:
“I'm Sebastian, I'm Cartel's guest experience coordinator. I'm going to show you how to do a V60 today.”
“The reason for that is, particularly with high density coffees, you can have a phenomenon called fines migration happening.”
Explore the videos
Videos by their credited creators. Playing a video connects to YouTube. Privacy
The roaster
2 lots in stock, mostly Mexico, Colombia and Kenya.
- In stock
- 2
- House Index · limited data
- 48
- Save at Cartel Roasting Co.
- Rewards program
OriginsMexicoColombiaKenyaBurundiBoliviaVietnam
Roaster at a glance
- Tracked since
- April 202611 lots seen; 2 in stock now
- Origins
- 1 countryMexico
- Sourcing
- 50% of lots name the producer or farm1 of 2
- Coverage
- 3 reviewer videos · 2 editorial mentionsVideos and articles about the roaster, not by it
- Their channels
- Instagram ↗TikTok ↗Facebook ↗X ↗Linked from their own site
- Where to find them
- Cafe in Tempe, AZCartel Roasting Co. operates multiple cafe locations across Arizona and California.
- Merch
- 7 items in stock
How Cherrybook Index is calculatedavg coverage 5% · limited data
Coverage is below 50%. No Reddit or YouTube roaster-level signal is on file. Per-lot evidence from SCA grades, Coffee Review entries, and public on-shop product ratings is limited across the catalog. With limited signal, scores are also pulled toward a neutral 50 baseline by the Cherrybook Index methodology, so lots can read flatter than the actual cup quality differences between them. The average Cherrybook Index therefore reflects the limited per-lot evidence plus the methodology's neutral baseline.
Roaster signals
Apply to every lot from this roaster.
- Reddit—weight 0%
- YouTube—weight 10%
Per-lot signals (averaged)
Vary across lots; averaged over 2 in-stock lots.
- SCA gradenot on file · weight 25%
- Coffee Reviewnot on file · weight 20%
- On-shop ratingsnot on file · weight 12%
- Cherrybook reader ratingsnot on file · weight 30%
- Transparency50/1002/2 lots · weight 5%
Bonuses earned (per lot)
- stale decay1/2
Base components are renormalized over whatever signals are available for each lot. SCA + Coffee Review are capped at 40% combined to keep the cupping story from dominating. Bonuses (accolades, awards, editorial coverage) and freshness decay are applied on top.
The catalog
2 in stock · 7 archived
DarkBrown SugarOrangeFig
43CBI
$1.75/oz
Typical $1.23 to $2.35/oz
Limited comparison
Also available · subscriptions, sample packs, gear
Chemex Filters
Taste data is still sparse; open the detail page before judging this lot.
$0.53/oz
Archived (7)
Colombia Finca Chambakú
Washed lot with Chocolate Covered Cherry, Pear, and Almond in the cup.
Caldas, CO · Washed
LightChocolateCherryPear+1
53CBI
$1.92/oz
Out of stock
Kenya Ibonia Estate AB
Washed lot with Blackberry, Lemon, and Red Wine in the cup.
Kiambu, KE · Washed
LightBlackberryLemonWiney
53CBI
$2.13/oz
Out of stock
LightPeachGuavaDark Chocolate
53CBI
$1.92/oz
Out of stock
Bolivia Edwin Huanca
Expect Luxardo Cherry, Dark Chocolate, and Meyer Lemon from this washed lot.
La Paz, BO · Washed
LightCherryDark ChocolateLemon
53CBI
$1.92/oz
Out of stock
LightGrapeGreen TeaApple
52CBI
$2.13/oz
Out of stock
Vietnam Dung K'no Anaerobic Natural
Anaerobic Natural lot with Almond Biscotti, Pomegranate, and Rhubarb in the cup.
Central Highlands, VN · Anaerobic Natural
LightPomegranateApple
52CBI
$2.33/oz
Out of stock
LightOrangePeachHerb
52CBI
$2.33/oz
Out of stock
Flagship cafe
Retail location
Tempe, AZ
Open in maps →Cartel Roasting Co. operates multiple cafe locations across Arizona and California.
For roasters
Cherrybook runs a monthly Roaster Spotlight Series featuring one roaster with an editorial piece and a giveaway. Interested in being featured? See the format or email josh@cherrybookcoffee.com.