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Cherrybook.

Roaster · Santa Cruz, CA

Cat & Cloud Coffee

www.catandcloud.com ↗

On YouTube

Meet the roaster on camera

10 videos

About the roasterBrand film

Cat & Cloud | The Story Behind The Name And Logo

RealChrisBaca · 16.1K views on YouTube

Watch on YouTube

Cherrybook summary of the video

This video documents the history behind the name and logo of Cat & Cloud Coffee. It details the founders' brainstorming process and how they eventually decided on the name and logo, emphasizing the importance of creating a brand identity that resonates with people.

Inside this video

From RealChrisBaca:

“The naming, do that shit sucks.”
“The car's good, the name won't matter. If the car sucks, the name won't matter.”
“It's the literal representation of a fucking idea of a little God, fuck yeah.”

Explore the videos

Videos by their credited creators. Playing a video connects to YouTube. Privacy

The roaster

13 lots in stock, mostly Ethiopia, Honduras and Colombia.

In stock
13
House Index · limited data
65
Freshness
Roast cadence not disclosed
Save at Cat & Cloud Coffee
Save 10% on subscriptions (up to 15% off mentioned on subscription page)
OriginsEthiopiaHondurasColombiaGuatemalaIndonesiaBrazil

Roaster at a glance

Tracked since
April 202637 lots seen; 13 in stock now
Origins
6 countriesEthiopia, Colombia, Brazil
Process mix
Natural 62% · Washed 31% · Experimental 8%
Price position
In line with what its profiles predictMedian of 6 in-stock lots against the price model
Sourcing
46% of lots name the producer or farm6 of 13
Coverage
8 reviewer videos · 1 editorial mention · 3 Reddit threadsVideos and articles about the roaster, not by it
Their channels
Instagram ↗YouTube ↗YouTube: 267 videos, 4.8K subscribers, last upload January 2026
Where to find them
Cafe in Santa Cruz, CA719 Swift St. Suite 56
Merch
7 items in stock
How Cherrybook Index is calculatedavg coverage 23% · limited data

Coverage is below 50%. Available roaster-level evidence comes from Reddit. Per-lot evidence from SCA grades, Coffee Review entries, and public on-shop product ratings is limited across the catalog. With limited signal, scores are also pulled toward a neutral 50 baseline by the Cherrybook Index methodology, so lots can read flatter than the actual cup quality differences between them. The average Cherrybook Index therefore leans more heavily on roaster-level reputation than per-lot quality.

Roaster signals

Apply to every lot from this roaster.

  • Reddit89/100weight 18%
  • YouTube—weight 10%

Per-lot signals (averaged)

Vary across lots; averaged over 13 in-stock lots.

  • SCA gradenot on file · weight 25%
  • Coffee Reviewnot on file · weight 20%
  • On-shop ratingsnot on file · weight 12%
  • Cherrybook reader ratingsnot on file · weight 30%
  • Transparency55/10013/13 lots · weight 5%

Bonuses earned (per lot)

  • stale decay10/13

Base components are renormalized over whatever signals are available for each lot. SCA + Coffee Review are capped at 40% combined to keep the cupping story from dominating. Bonuses (accolades, awards, editorial coverage) and freshness decay are applied on top.

The catalog

13 in stock · 20 archived

Filter on browse →

Rosalío Martinez

Expect Peach, Kiwi, and Toffee from this washed lot.

Antigua, GT · Washed

LightPeachKiwiToffee+1
Well-reviewed roaster
70CBI
$2.86/oz

Typical $1.60 to $3.05/oz

Limited comparison

Ture Waji Natural

Natural lot with Lychee, Blueberry, and Rainbow Sherbet in the cup.

Guji, ET · Natural

LightLycheeBlueberryOverall Sweet
Well-reviewed roaster
69CBI
$3.29/oz

Typical $1.97 to $3.15/oz

Indonesia Kintamani Natural

Blackberry, Root Beer, and Milk Chocolate on a natural lot.

Bali, ID · Natural

DarkBlackberryMilk Chocolate
Well-reviewed roaster
69CBI
$2.85/oz

Typical $1.68 to $2.70/oz

Broad comparison

Holiday Blend

Expect Chocolate, Sugar Cookie, and Milk Chocolate from this natural lot.

Natural

LightChocolateMilk ChocolateCaramel+2
Well-reviewed roaster
68CBI
$2.25/oz

Typical $1.48 to $2.82/oz

Colombia Truji y Angelita

Passion Fruit, Lime Zest, and Hibiscus on a washed lot.

Cauca, CO · Washed

LightPassion FruitLimeHibiscus
Well-reviewed roaster
66CBI
$3.64/oz

Typical $2.13 to $3.40/oz

Broad comparison

After Party

Dark Chocolate, Full Bodied, and S'mores on a natural lot.

Guji, ET · Natural

DarkDark ChocolateSmokyOverall Sweet+1
Well-reviewed roaster
63CBI
$1.67/oz

Typical $1.78 to $2.85/oz

Broad comparison

Night Shift

Natural lot with Dark Chocolate and Sweetness in the cup.

Guji, ET · Natural

DarkDark ChocolateOverall Sweet
Well-reviewed roaster
63CBI
$1.67/oz

Typical $1.78 to $2.85/oz

Broad comparison

Ethiopia Kercha Natural

Natural lot with Blue Berry, Chocolate Chips, and Strawberry Ice Cream in the cup.

Guji, ET · Natural

DarkBlueberryChocolateStrawberry
Well-reviewed roaster
63CBI
$1.90/oz

Typical $1.78 to $2.85/oz

Broad comparison

The Best Friends Blend

Key Lime, Apple, and White Wine on an anaerobic washed lot.

Santa Barbara, HN · Anaerobic Washed

DarkApple
Well-reviewed roaster
63CBI
$1.97/oz

Typical $1.68 to $3.20/oz

Colombia El Tejo

Expect Bright Fruit and Chocolate from this washed lot.

Huila, CO · Washed

MediumMilk Chocolate
Well-reviewed roaster
63CBI
$1.95/oz

Typical $1.49 to $2.84/oz

Limited comparison

Brazil Cavaquinho Natural

Peanut Butter, Jammy, and Milk Chocolate on a natural lot.

Brazil · Natural

MediumPeanutMilk Chocolate
Well-reviewed roaster
62CBI
$1.97/oz

Typical $1.35 to $2.57/oz

Limited comparison

Friend Zone Decaf

Strawberry Jam, Cacao Nib, and Molasses on a natural lot.

Guji, ET · Natural

DarkStrawberryCocoa
Well-reviewed roaster
62CBI
$1.74/oz

Typical $1.54 to $2.94/oz

Limited comparison

The Answer

Caramel, Berries, and Chocolate on a washed lot.

Washed

DarkCaramelBerryChocolate
Well-reviewed roaster
61CBI
$1.64/oz

Typical $1.31 to $2.50/oz

Limited comparison

Also available · subscriptions, sample packs, gear

Archived (20)

Sumatra Pantan Musara

Wet-Hulled / Washed lot with Candied Lemon, Caramel, and Black Tea in the cup.

Aceh, ID · Wet-Hulled / Washed

MediumLemonCaramelBlack Tea
Well-reviewed roaster
71CBI
$2.80/oz
Out of stock

Ethiopia Kalmiza

Lavender, Raspberry, and Green Tea on a washed lot.

Guji, ET · Washed

Medium-LightLavenderRaspberryGreen Tea+1
Well-reviewed roaster
71CBI
$2.56/oz
Out of stock

Ethiopia Shakiso

Washed lot with White Peach, Lemon Bar, and Jasmine in the cup.

Guji, ET · Washed

LightPeachLemonJasmine
Well-reviewed roaster
71CBI
$2.15/oz
Out of stock

Honduras Wilson Morales

Expect Kiwi, Peanut Brittle, and Milk Chocolate from this washed lot.

Santa Barbara, HN · Washed

DarkKiwiPeanutMilk Chocolate+2
Well-reviewed roaster
71CBI
$2.70/oz
Out of stock

Spring Fling

Expect Cherry Garcia, Gummy Bears, and Beach Days from this natural lot.

Mogiana, BR · Natural

LightCherryChocolateCandy
Well-reviewed roaster
70CBI
$2.08/oz
Out of stock

Honduras Damian Chavez

Pecan, Rhubarb, and Orange Creamsicle on an anaerobic washed lot.

Santa Bárbara, HN · Anaerobic Washed

DarkPecanOrangeOverall Sweet
Well-reviewed roaster
70CBI
$3.00/oz
Out of stock

Mexico Los Abuelitos

Expect Green Apple, Butterscotch, and Cocoa from this washed lot.

Puebla, MX · Washed

LightAppleButterscotchCocoa
Well-reviewed roaster
69CBI
$2.48/oz
Out of stock

Colombia Carmen Canchala

Expect Dried Cranberry, Nectarine, and Tropical from this washed lot.

Nariño, CO · Washed

LightCranberryNectarineTropical Fruit
Well-reviewed roaster
69CBI
$2.94/oz
Out of stock

Rwanda Kumbya

Expect Blackberry, Kiwi, and Wildflower Honey from this natural lot.

Western Province, RW · Natural

DarkBlackberryKiwiHoney
Well-reviewed roaster
69CBI
$2.20/oz
Out of stock

Ethiopia Takele Mammo

Expect Dried Strawberry, Apricot, and Rooibos Tea from this washed lot.

Yirgacheffe, ET · Washed

LightStrawberryDried FruitApricot+1
Well-reviewed roaster
69CBI
$2.33/oz
Out of stock

Kenya Kichwa Tembo

Expect Pink Grapefruit, Papaya, and Creamy from this washed lot.

Kenya · Washed

DarkGrapefruitPapaya
Well-reviewed roaster
69CBI
$2.54/oz
Out of stock

Guatemala Las Sonajas

Washed lot with Nectarine, Lemon Bar, and Honey Blossom in the cup.

Antigua, GT · Washed

DarkPeachLemonHoneysuckle
Well-reviewed roaster
68CBI
$2.86/oz
Out of stock

Peru The Andes Washed

Washed lot with Cherry, Wildflower Honey, and Nougat in the cup.

Cajamarca, PE · Washed

Medium-LightCherryHoneyNougat
Well-reviewed roaster
68CBI
$2.35/oz
Out of stock

Peru The Andes Natural

Expect Black Cherry, Strawberry Jam, and Toblerone from this natural lot.

Lambayeque, PE · Natural

DarkCherryStrawberryChocolate
Well-reviewed roaster
68CBI
$2.90/oz
Out of stock

Guatemala La Folie

Orange, Maple Syrup, and Dark Chocolate on a washed / producer: lot.

Antigua,roast_level:2,tasting_notes_raw:[, GT · Washed / Producer:

OrangeMaple SyrupDark Chocolate
Well-reviewed roaster
68CBI
$2.72/oz
Out of stock

Community reputation · Reddit

Cult favorite· sentiment 89/100

Three independent Reddit threads give Cat & Cloud a strongly favorable picture. Drinkers praised an intensely berry-forward Ethiopia, improving flavor from The Answer, and included the roaster among choices they enjoy.

berry-forward EthiopiaThe Answerenjoyed roaster
Threads cited (3)

Flagship cafe

The Cat & Cloud HQ

719 Swift St. Suite 56, Santa Cruz, CA

Open in maps →

Flagship cafe and headquarters of four Cat & Cloud cafes in Santa Cruz county.

For roasters

Cherrybook runs a monthly Roaster Spotlight Series featuring one roaster with an editorial piece and a giveaway. Interested in being featured? See the format or email josh@cherrybookcoffee.com.