
Roaster · Brooklyn, NY
Devoción
13 lots in stock, mostly Colombia.
- In stock
- 13
- House Index · limited data
- 63
- Freshness
- Roast cadence not disclosed
Roaster at a glance
- Tracked since
- April 202620 lots seen; 13 in stock now
- Origins
- 1 countryColombia
- Process mix
- Washed 92% · Natural 8%
- Sourcing
- 23% of lots name the producer or farm3 of 13
- Coverage
- 6 reviewer videos · 3 press mentions · 2 editorial mentions · 2 Reddit threadsVideos and articles about the roaster, not by it
- Their channels
- Instagram ↗TikTok ↗Facebook ↗Linked from their own site
- Where to find them
- 6 locations, Brooklyn, NY148 Grand St
- Merch
- 3 items in stock
How Cherrybook Index is calculatedavg coverage 23% · limited data
Coverage is below 50%. Available roaster-level evidence comes from Reddit. Per-lot evidence from SCA grades, Coffee Review entries, and public on-shop product ratings is limited across the catalog. With limited signal, scores are also pulled toward a neutral 50 baseline by the Cherrybook Index methodology, so lots can read flatter than the actual cup quality differences between them. The average Cherrybook Index therefore leans more heavily on roaster-level reputation than per-lot quality.
Roaster signals
Apply to every lot from this roaster.
- Reddit84/100weight 18%
- YouTube—weight 10%
Per-lot signals (averaged)
Vary across lots; averaged over 13 in-stock lots.
- SCA gradenot on file · weight 25%
- Coffee Reviewnot on file · weight 20%
- On-shop ratingsnot on file · weight 12%
- Cherrybook reader ratingsnot on file · weight 30%
- Transparency48.1/10013/13 lots · weight 5%
Bonuses earned (per lot)
- sprudge13/13
- stale decay11/13
Base components are renormalized over whatever signals are available for each lot. SCA + Coffee Review are capped at 40% combined to keep the cupping story from dominating. Bonuses (accolades, awards, editorial coverage) and freshness decay are applied on top.
The catalog
13 in stock · 7 archived
Verano Blend
Natural lot with Blackberry Candy, Raspberry Jam, and Milk Chocolate in the cup.
Active Harvest Regions in Colombia, CO · Natural
Devoción — Citrus
Orange Blossom, Mandarin Peel, and Lemongrass on a washed lot.
Active Harvest Regions in Colombia, CO · Washed
Also available · subscriptions, sample packs, gear
Coffee Gift Subscription
Taste data is still sparse; open the detail page before judging this lot.
ROASTER'S PICK - COFFEE SUBSCRIPTION
Taste data is still sparse; open the detail page before judging this lot.
Archived (7)
Striped Borbón Wilton Benítez
Passion Fruit, Green Apple, and Dried Currant on an anaerobic natural lot.
Cauca, CO · Anaerobic Natural
La Libia - Women in Coffee
Expect Panela (raw Cane Sugar), Red Berries, and Vanilla from this natural lot.
Huila, CO · Natural
NASA WE'SX - INDIGENOUS COFFEE
Expect Pineapple, Rum Raisin, and Licorice from this washed lot.
Tolima, CO · Washed
La Divina - Women in Coffee
Washed lot with Honey, Clementine, and Cocoa Butter in the cup.
Huila, CO · Washed
VILLA PASTORA NATURAL
Natural lot with Strawberry Jam, Raspberry, and Milk Chocolate in the cup.
Huila, CO · Natural
Community reputation · Reddit
Well-regarded· sentiment 84/100
Two Reddit commenters describe positive experiences with Devoción coffee. One says the Honey coffee was super smooth in milk and was changing their view of Colombian coffee. Another calls Devoción their clear favorite among several New York roasters they had tried, describing the coffee as clean, bright, and refreshing.
Threads cited (2)
- r/espresso · 69↑ · Devoción Tulip Cappuccino in Loveramics Tulip
As I continue to buy from roasters who offer drink wear, I got a bag of Honey from Devocion and their 5oz branded tulip cup, from Loveramics. I now now understand the hype of Loveramics, it's thick, the bottom is insanely thick, the handle fits my finger perfectly and it's a dream to pull shots / pour into. 18.2g in 37
- r/Coffee · 15↑ · Coffee Beans in NYC for a Beginner
Congrats on getting into the hobby! I have tried beans from NY roasters such as Joe Coffee (Waverly roast), Birch, Blue Bottle (Hayes Valley), and currently Devoción (Honey). Devoción is head and shoulders my favorite so far, and has this amazing fresh mouthfeel. I can't really put my finger on it, it just tastes super
Press · Sprudge
- NY-Based Colombian Coffee Roaster Devoción Partners With Colombia’s FNC To Support Coffee Growers After The August Earthquake2026-08-27·sprudge
The Colombian-founded company is directing funds to earthquake relief and asking the rest of the coffee industry to join.
- Coffee Design: Devoción In New York City2020-11-19·sprudge
An exciting new collaboration between Devoción and ceramicist Jono Pandolfi.
- Devoción Coffee To Open First Of Its Kind Cascara Bar In New York City2019-08-23·sprudge
Devoción Cascara + Coffee Bar opens September 9th in New York City.
On YouTube
6 videos · 560k combined views
6 videos cover Devoción from reviewers Entrepreneur, HeyVivala, Devocion USA, and others.
Coverage from others
- 524k views
How This Entrepreneur Is Brewing Success One Perfect Cup of Coffee at a Time
Entrepreneur
- 26k views
Taking Coffee up a Notch With the Pros at Devoción
HeyVivala
- 3k views
Devoción - Coffee Explorers
Devocion USA
- 3k views
Devoción House Blends - Toro
Devocion USA
- 2k views
Devoción Coffee in Williamsburg, Brooklyn | Colombian Specialty Coffee | Sparkling Cascara | NYC
Natto Potato
- 2k views
What We Are Brewing - Devoción and Kalita Wave
Prima Coffee Equipment
Flagship cafe
Williamsburg Coffee Shop & Training Lab
148 Grand St, Brooklyn, NY
Open in maps →Williamsburg flagship cafe and training lab among six Devoción cafes in New York.
For roasters
Cherrybook runs a monthly Roaster Spotlight Series featuring one roaster with an editorial piece and a giveaway. Interested in being featured? See the format or email josh@cherrybookcoffee.com.





















