76Blackberry, Tangerine, and Marmalade on a washed build.
Nyeri, KE · Washed
Medium-LightBlackberryTangerineLemon+1
Well-reviewed roaster
$3.04/oz
Roaster
Hub Coffee Roasters
Reno, NVhubcoffeeroasters.com ↗
- Coffees in catalog
- 5
- Also available
- 1
- Avg Cherry's Index (limited data)
- 73.6
- Reddit sentiment
- 80/100
Pricing perks10% off your first orderFree shipping on subscriptions
OriginsKEBRCRET
How Cherry’s Index is calculatedavg coverage 33% · limited data
Coverage is below 50%. Most of this roaster’s lots are scored off roaster-level signals (Reddit + YouTube) without per-lot SCA grades, Coffee Review entries, or published buyer reviews. With limited signal, scores are also pulled toward a neutral 50 baseline by the Cherry’s Index methodology, so lots can read flatter than the actual cup quality differences between them. The avg Cherry’s Index reflects general reputation more than per-lot quality.
Roaster signals
Apply to every lot from this roaster.
- Reddit80/100weight 18%
- YouTube85/100weight 10%
Per-lot signals (averaged)
Vary across lots; averaged over 5 in-stock lots.
- SCA gradenot on file · weight 25%
- Coffee Reviewnot on file · weight 20%
- Buyer reviewsnot on file · weight 12%
- Cherrybook reader ratingsnot on file · weight 5%
- Transparency61/1005/5 lots · weight 5%
Base components are renormalized over whatever signals are available for each lot. SCA + Coffee Review are capped at 40% combined to keep the cupping story from dominating. Bonuses (accolades, awards, editorial coverage) and freshness decay are applied on top.
Community reputation · Reddit
Well-regarded· sentiment 80/100
Hub Coffee Roasters is viewed positively by the community, specifically being highlighted as a favorite neighborhood roastery. Users have engaged with their products in the context of dialing in specific flavor notes, indicating an appreciation for the quality and clarity of their roast profiles. There is no evidence of negative sentiment or criticism regarding their coffee or service.
favorite neighborhood roasteryclear flavor noteswell-regarded by locals
Threads cited (9)
- r/pourover · ↑ · Calling all V60 enthusiasts! Considering a recipe-sharing website, need your thoughts
- r/Coffee · ↑ · H-E-B Cafe Ole Taste of Texas Coffee: a comprehensive comparison of some generic coffee
- r/pourover · ↑ · Japan Drip Coffee Experiences
- r/roasting · ↑ · Signed up my first café, now they won't pay
- r/pourover · ↑ · My 2024 filled with great coffee.
- r/roasting · ↑ · Kaldi Wide Update - Now With Artisan
- r/Coffee · ↑ · How to dial in Yirgacheffe by taste?
- r/roasting · ↑ · Slapdash Phidget Shootout
- r/roasting · ↑ · Yocto thermocouple and artisan
On YouTube
3 videos · 27k combined views
Outside coverage characterizes Hub Coffee Roasters as a deeply personal project driven by the founder's lifelong passion for the craft. Reviewers highlight the roaster's hands-on philosophy and meticulous approach to quality control. The narrative emphasizes a commitment to roasting that transcends business, framing it as a daily pursuit of personal excellence.
Founder-led artisanal approachDeep personal commitment to roastingFocus on daily quality consistencyTransition from home roasting roots
From Hub Coffee Roasters
Flagship cafe
Retail location
Reno, NV
Open in maps →The catalog
5 in stock
76
75Expect Caramel, Toffee, and Cherry from this natural fermented.
BR · Natural Fermented
MediumCaramelToffeeCherry
Well-reviewed roaster
$2.27/oz
74Strawberry, Toffee, and Cherry on a natural build.
West Valley, CR · Natural
Medium-LightStrawberryToffeeCherry
Well-reviewed roaster
$2.54/oz
74Expect Strawberry, Key Lime, and Honey from this natural.
Guji, ET · Natural
Medium-LightStrawberryLimeHoney
Well-reviewed roaster
$2.85/oz
69Roaster flags Citrus, Floral, and Caramel in the cup.
MediumCitrusFloralCaramel
Well-reviewed roaster
$2.08/oz
Also available · subscriptions, sample packs, gear
69Cupping notes point toward Dark Chocolate, Caramel, and Toasted Pecan.
DarkChocolateCaramelPecan
Well-reviewed roaster
$1.82/oz
For roasters
Cherrybook runs a monthly Roaster Spotlight Series featuring one roaster with an editorial piece and a giveaway. Interested in being featured? See the format or email josh@cherrybookcoffee.com.