Not ratedExpect Strawberry, Honeydew, and Crème Brûlée from this natural.
Western Region, UG · Natural
Medium-LightStrawberryMelonCreme Brulee+1
$1.37/oz
Roaster
Sam James Coffee Bar
- Coffees in catalog
- 10
- Also available
- 3
- Avg Cherry's Index (limited data)
- 50.8
- Reddit sentiment
- —
Pricing perks10% off with a subscriptionFree shipping over $75
OriginsCOUGBRECET
How Cherry’s Index is calculatedavg coverage 8% · limited data
Coverage is below 50%. Most of this roaster’s lots are scored off roaster-level signals (Reddit + YouTube) without per-lot SCA grades, Coffee Review entries, or published buyer reviews. With limited signal, scores are also pulled toward a neutral 50 baseline by the Cherry’s Index methodology, so lots can read flatter than the actual cup quality differences between them. The avg Cherry’s Index reflects general reputation more than per-lot quality.
Roaster signals
Apply to every lot from this roaster.
- Reddit—weight 18%
- YouTube—weight 10%
Per-lot signals (averaged)
Vary across lots; averaged over 10 in-stock lots.
- SCA grade35/1001/10 lots · weight 25%
- Coffee Reviewnot on file · weight 20%
- Buyer reviewsnot on file · weight 12%
- Cherrybook reader ratingsnot on file · weight 5%
- Transparency65/1009/10 lots · weight 5%
Base components are renormalized over whatever signals are available for each lot. SCA + Coffee Review are capped at 40% combined to keep the cupping story from dominating. Bonuses (accolades, awards, editorial coverage) and freshness decay are applied on top.
In Cherry’s Lookbook
See moreVoice
Naming espresso blends after sharp, utilitarian household tools
The naming convention shifts between sharp, utilitarian descriptors like Butter Knife and Pocket Knife to playful pop culture nods like Buzz Lite. It avoids the usual flowery origin storytelling in favor of short, punchy identifiers. The brand voice treats coffee as a functional tool rather than a precious commodity.
“Butter Knife and Pocket Knife”
On YouTube
8 videos · 145k combined views
Sam James Coffee Bar has 5 videos on their channel; 3 videos come from outside reviewers (HYPEBEAST, tonguecheekpodcast, FilmFoodie).
From Sam James Coffee Bar
- 77k views
DON'T BUY THE LA MARZOCCO MICRA UNTIL YOU WATCH THIS. HANDS ON REVIEW BY COFFEE LEGEND SAM JAMES.
Sam James Coffee Bar
- 19k views
COFFEE SHOP TUTORIAL: HOW TO DIAL IN BUTTER KNIFE ESPRESSO WITH SAM JAMES
Sam James Coffee Bar
- 5k views
HACK YOUR FRENCH PRESS FOR CLEANER COFFEE
Sam James Coffee Bar
- 5k views
WHY I DRINK DECAF COFFEE
Sam James Coffee Bar
- 2k views
TUTORIAL: SAM JAMES DIALS IN HIS FAVOURITE FILTER COFFEE
Sam James Coffee Bar
Flagship cafe
Sam James Coffee Bar Parkdale
6 Brock Ave, Toronto, ON
Open in maps →The roaster lists 4 flagship locations in Toronto; Parkdale is listed first on their locations page.
The catalog
10 in stock · 1 archived
Not rated
Not ratedNatural lot with Peanut Butter, Berry Jam, and Toffee in the cup.
Minas Gerais / Huila, BR · Natural
MediumPeanut ButterBerryToffee+1
$1.07/oz
Not ratedCherry Coke, Dark Chocolate, and Banana Split on a washed build.
Huila, CO · Washed
CherryDark ChocolateBanana+1
$1.19/oz
Not ratedDark Chocolate, Raspberry, and Graham Crackers on a washed build.
Cauca, CO · Washed
MediumDark ChocolateRaspberryCereal
$1.19/oz
Not ratedWashed lot with Toasted Pralines, Cooked Peach, and Milk Chocolate in the cup.
Sidama, ET · Washed
DarkPralinePeachMilk Chocolate+1
$1.19/oz
Not ratedAnaerobic Natural lot with Cherry, Black Forest Cake, and Hibiscus in the cup.
Western Region, UG · Anaerobic Natural
CherryChocolateHibiscus
$1.37/oz
Not ratedCupping notes point toward Grape Soda, Toasted Marshmallow, and Peanut Brittle.
GrapeMarshmallowPeanut+1
$1.19/oz
Not ratedRoaster flags Grilled Peach, Apricot, and Dark Chocolate in the cup.
MediumPeachApricotDark Chocolate
$1.19/oz
Not ratedWashed lot with Creamsicle, Fudge, and Almonds in the cup.
Huila, CO · Washed
Medium-LightOrangeChocolateAlmond+1
SCA 87.0
$1.61/oz
Not ratedTaste data is still sparse; open the detail page before judging this lot.
$12.16/oz
Also available · subscriptions, sample packs, gear
Archived (1)
Not ratedExpect Meyer Lemon, Medjool Date, and Sweet Tea from this washed.
Zamora-Chinchipe, EC · Washed
LemonDateTea Like+1
$1.61/oz
Out of stock
For roasters
Cherrybook runs a monthly Roaster Spotlight Series featuring one roaster with an editorial piece and a giveaway. Interested in being featured? See the format or email josh@cherrybookcoffee.com.