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Counter Culture Coffee

Concepción Huista

WashedLight80Strong
Concepción Huista by Counter Culture Coffee
Farm / Co-op
Process
Washed
Altitude
1500–1800 m
Varietals
Harvest
Weight
367g
Bag price
$28.00
Price / oz
$2.16/oz
Brew
filter, espresso

As cupped

cherry · apple · creamy

Currently out of stock at the roaster. Subscribe to get an email when it returns.

Roasts to order · ships in ~2d

Your bag is roasted after you order; expect a short delay before it ships, but it arrives as fresh as the roaster can make it.

All coffee orders are freshly roasted-to-order, meaning we roast and ship out on the same day. source ↗

Cherry's Index

Evidence-of-quality score, not a cup score. Methodology

80

Strong

Preliminary

Confidence33% coverage / 3 of 7 signals

Score is partially shrunk toward a neutral 50 — read directionally until more source families land. Coverage is signal availability, not cup quality; missing sources are dropped, the remaining weights are renormalized, and the result is shrunk toward a neutral 50 baseline by 18% so a single thin signal can’t carry the score on its own.

Missing: SCA grade, Coffee Review, Buyer reviews, Cherrybook tastings

  • Reddit sentiment
    Sentiment across specialty-coffee discussion
    90/ 55% weight
  • YouTube reviews
    Sentiment from third-party YouTube reviewer mentions
    85/ 30% weight
  • Roaster transparency
    Producer / farm / lot disclosure depth
    55/ 15% weight

Bonuses applied

  • Roast Magazine Roaster of the Year
    This roaster has been recognized as Roaster of the Year by Roast Magazine within the last decade
    +2
  • Editorial coverage cluster
    This roaster has 3+ recent editorial mentions across trade press
    +1

Renormalized base 83.2 shrunk to 77.4 at 83% confidence + bonuses = 80.

Sensory profile

Flavor wheel

Comps & alternatives

Tasting flight

Taste this against three others Cherry picks.

Brew a set side-by-side. Cherry varies the picks along axes that pair with this lot; origin, process, roast, or producer; so you learn the difference, not just drink four good cups.

Build the flight

Reference · About the varietal & origin

About Counter Culture Coffee

Community reputation · Reddit

Cult favorite· sentiment 90/100

Counter Culture Coffee is consistently regarded as a high-quality, benchmark roaster within the coffee community. Users frequently cite them alongside other top-tier roasters when discussing quality standards, and they are often used as a point of comparison for home roasters aiming to achieve professional-level results. Their beans are praised for bright, fruity, and flavorful profiles, and the brand is respected for its long-standing influence on coffee education and industry standards.

benchmark for high-quality coffeebright and fruity flavor profileswidely respected industry leaderfrequent point of comparison for home roastersappealing branding and design
Threads cited (9)

On YouTube

8 videos · 108k combined views

Outside coverage consistently positions Counter Culture Coffee as a foundational pillar of the specialty coffee industry. Reviewers emphasize their dual focus on technical precision in roasting operations and a deep commitment to professional education. The roaster is frequently described as a bridge between coffee producers and wholesale partners, with a reputation for maintaining rigorous quality standards throughout the entire supply chain.

Emphasis on professional education programsRigorous supply chain transparencyLarge scale roasting infrastructureFocus on wholesale partner successLong standing industry leadership

Counter Culture Coffee

$2.16/oz· $28/bag

Out of stock