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Cherrybook.
Ethica Coffee Roasters

Brazil — Filter

Cherrybook Index

60sparse

Evidence-of-quality score, not a cup score. Sparse signal: 2 of 7 signals on file. Methodology

Price position

US$1.63/ozCAD 20.00 for 250g

Typical band for this profile $1.14 to $2.18 (process unlisted single-origin lots (variety unlisted, retail bags); CAD listings in stock). Where it sits

Catalog summary

A lot from Cerrado, Brazil, not yet indexed (2 of 7 signals on file) and priced inside the typical band for its listed profile.

Based on the listing and catalog evidence

Price and availability set by the roaster.

Save at Ethica Coffee RoastersFree local pickup at Toronto cafeFree shipping on subscriptions

Cherrybook last checked this listing today.

Roaster’s notes

chocolate · hazelnut · stone fruits

  • Fruit
  • Cocoa and nut
Open the flavor wheel

Mapped from the roaster’s tasting notes to the SCA flavor wheel; Cherrybook’s interpretation of the stated notes, not the roaster’s own categorization.

Brazil — Filter by Ethica Coffee Roasters
Producer
—
Farm / Co-op
—
Process
—
Altitude
—
Varietals
—
Harvest
—
Weight
250g
Bag price
CAD 20.00
Price / oz
US$1.63/oz
Brew
filter

from the roaster’s storeread by Cherrybook from the listing“estimated” below = inferred, not stated

Price contextmodeled

A modeled range and current prices for comparable listings.

$1.63/oz

typically $1.14 to $2.18

Where it sits

38 process unlisted single-origin lots (variety unlisted, retail bags); CAD listings in stock

typical band this lot

Limited listing details: 79th percentile of 38 process unlisted single-origin lots (variety unlisted, retail bags); CAD listings in stock right now.

Some variety, process or origin details are missing. This comparison does not qualify the coffee for a value recommendation.

What moves this price

cheaper×1.00pricier
  • Brazil origin×0.91
  • Roaster brand and sourcing×1.07
  • Variety not listed×0.96
  • Altitude not listed×0.97
How this estimate works

A statistical model, refit weekly across the in-stock catalog, estimates what a coffee with these listed attributes typically sells for per ounce. Each multiplier compares one trait against the average lot in this market; the roaster line covers brand and sourcing together, which this model cannot separate. Bag size is shown separately, priced at the rate observed across sizes of the same coffee, because it says nothing about the coffee itself. The distribution counts every in-stock listing in the comparison group, with at least 15 listings from three roasters and no roaster supplying more than 60% of it. Decaf, blends, variety segments, processing families and bag formats stay separate. Origin, roast and selling currency can broaden as the group label indicates. Prices are converted to USD per ounce; shipping and differences in tax treatment are not adjusted. The model reads listed attributes only: the quality of the specific lot in the bag is not observable, so a price above the typical band is not evidence of overpricing.

Some listing details are missing or have limited model coverage, so the typical band shown is wider than usual.

Not listed by the roaster: process, variety, roast level, altitude

Cherrybook Index (CBI)

Evidence-of-quality score, not a cup score. Methodology

60

Sparse signal

Confidence2 of 7 signals on file

Score is heavily shrunk toward 50; treat as a placeholder until more sources arrive.

How confidence affects the score

Coverage measures signal availability, not cup quality. This coffee has 23% of the signal universe on file. Missing sources are dropped, remaining weights are renormalized, and the result is shrunk toward a neutral 50 baseline by 43% so one thin signal cannot carry the score on its own.

The math on file: renormalized base 76.2 shrunk to 65.0 + bonuses = 60.

Missing: SCA grade, Coffee Review, YouTube reviews, On-shop ratings, Cherrybook ratings

  • Reddit sentiment
    Sentiment across specialty-coffee discussion
    89/ 78% weight
  • Roaster transparency
    Producer / farm / lot disclosure depth
    30/ 22% weight

Bonuses applied

  • Stale-stock demotion
    This lot has been listed in stock for an extended time; specialty coffee freshness degrades over weeks
    +-5

Comps & alternatives

Tasting flight

Compare this with three more lots selected from the catalog.

Brew a set side-by-side. The picks vary along axes that pair with this lot; origin, process, roast, or producer; so you learn the difference, not just drink four good cups.

Build the flight

Reference · About the varietal & origin

About Ethica Coffee Roasters

Community reputation · Reddit

Cult favorite· sentiment 89/100

Three independent Reddit threads give Ethica Coffee a strongly favorable picture. Drinkers enjoyed its Kenyan subscription coffee, described its beans as unusually distinctive, and favored Ethica among several Ontario roasters.

Kenyan coffeedistinctive flavorsOntario roaster
Threads cited (3)

On YouTube

Meet the roaster on camera

4 videos

From the roasterDay in the life

A Day in the Life of a Coffee Roaster | ASMR 4K

ETHICA COFFEE ROASTERS · 101.7K views on YouTube

Watch on YouTube

This video covers Ethica Coffee Roasters; it is general roaster coverage.

Cherrybook summary of the video

This video provides an ASMR-style look at the roasting process at Ethica Coffee Roasters. It captures the sounds and visuals of the daily workflow, including bean handling, roasting, and quality control.

Inside this video

From ETHICA COFFEE ROASTERS:

“We will keep it like this. End before the crack but keep the tannins in there.”
“That's right. Yeah. Go to three, okay, even to one. Okay, we'll leave it a bit higher. Okay.”

Explore the videos

Videos by their credited creators. Playing a video connects to YouTube. Privacy

Ethica Coffee Roasters

US$1.63/oz· CAD 20.00 a bag

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