Peru Felipe Estela El Roble
WashedLightSCA cup 88.0
Cup profile
peach · green apple · blackberry
- Fruit

- Origin
- Cajamarca, PE
- Producer
- Felipe Estela
- Farm / Co-op
- —
- Process
- Washed
- Altitude
- 2000–2100 m
- Varietals
- caturra
- Harvest
- —
- Weight
- 340g
- Bag price
- $27.00
- Price / oz
- $2.25/oz
- Brew
- —
from the roaster’s storeread by Cherrybook from the listing“estimated” below = inferred, not stated
Price and availability set by the roaster.
Save at Zoka Coffee10% off subscriptionsFree shipping over $350Bulk discounts (wholesale)
Cherrybook last checked this listing today.
Price contextmodeled
What this profile typically sells for across the catalog.
$2.25/oz
typically $1.84 to $3.01
Where it sits
162 Peru washed lots in stock
typical band this lot
71st percentile of 162 Peru washed lots in stock right now.
What moves this price
cheaper×1.00pricier
- Roaster brand and sourcing×1.10
- High altitude (2050 m)×1.07
- Light roast×1.05
- Washed process×0.97
How this estimate works
A statistical model, refit weekly across the in-stock catalog, estimates what a coffee with this exact profile typically sells for per ounce. Each multiplier compares one trait against the average lot in this market; the roaster line covers brand and sourcing together, which this model cannot separate. Bag size is shown separately, priced at the rate observed across sizes of the same coffee, because it says nothing about the coffee itself. The distribution counts every in-stock lot in the comparison class, so it moves as the catalog does. The model reads listed attributes only: the quality of the specific lot in the bag is not observable, so a price above the typical band is not evidence of overpricing.
Cherry's Index
Evidence-of-quality score, not a cup score. Methodology
58
Confident
Confidence3 of 7 signals on file
Enough independent signal to score at face value; no shrinkage applied.
How confidence affects the score
Coverage measures signal availability, not cup quality. This coffee has 48% of the signal universe on file. Missing sources are dropped, remaining weights are renormalized, and the result is shrunk toward a neutral 50 baseline by 0% so one thin signal cannot carry the score on its own.
Missing: Coffee Review, YouTube reviews, Buyer reviews, Cherrybook tastings
- 75/ 38% weightReddit sentimentSentiment across specialty-coffee discussion
- 70/ 10% weightRoaster transparencyProducer / farm / lot disclosure depth
- 40/ 52% weightSCA gradeRoaster-published cupping score
Bonuses applied
- +2Sprudge press coverageThis roaster has been featured by Sprudge
Base weighted score: 56.3 + bonuses = 58
Flavor wheelestimated
Comps & alternatives
Tasting flight
Taste this against three more lots Cherry picks.
Brew a set side-by-side. Cherry varies the picks along axes that pair with this lot; origin, process, roast, or producer; so you learn the difference, not just drink four good cups.
Reference · About the varietal & origin
About Zoka Coffee
Community reputation · Reddit
Well-regarded· sentiment 75/100
Zoka Coffee Roasters is recognized as part of the Seattle and Pacific Northwest coffee scene, with users mentioning specific offerings like their Colonel Fitzroy and Paladino blends (noted for traditional or chocolatey espresso profiles). While not the dominant topic of extensive discussion, they are referenced naturally alongside regional peers like Olympia Coffee and Stumptown. Community mentions reflect a positive, steady appreciation for their traditional roasts and local presence.
Pacific Northwest roasterTraditional & chocolatey espresso profilesSeattle coffee scene stapleSingle-origin and blend offerings
Threads cited (5)
- r/espresso · ↑ · Espresso cup question
- r/Coffee · ↑ · Sunday Morning - What Coffee are you Drinking
- r/Coffee · ↑ · Best Coffee City in the Puget Sound?
- r/Coffee · ↑ · My morning brew. Zoka Columbia Roast in a Chemex. Really tasty stuff!
- r/espresso · ↑ · Recommendations for freshly roasted beans in the Seattle area?
Press · Sprudge
- Coffee Design: Zoka Coffee Roasters, Seattle, Washington2015-10-09·sprudge
A look at the Zoka Coffee Roasters and their coffee design.
- FDA And Zoka Coffee In Public Scat Spat2011-09-30·sprudge
Jeff Babcock and Seattle’s historic Zoka Coffee Roasters have been dealing with a real PR nightmare after seeing…
- Tea Party Flashback! Babcock Of The Walk, or, Give Me Zoka Or Give Me Death!2010-12-13·sprudge
The year was 2003. Norah Jones pervaded each and every Starbucks across the continent, Kelis brought untold millions…
On YouTube
8 videos · 30k combined views
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