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Counter Culture Coffee

Lucio Luque

Light79Strong
Lucio Luque by Counter Culture Coffee
Origin
Cusco, PE
Producer
Lucio Luque
Farm / Co-op
—
Process
—
Altitude
—
Varietals
—
Harvest
—
Weight
367g
Bag price
$45.00
Price / oz
$3.48/oz
Brew
—

from the roaster’s storeread by Cherrybook from the listing“estimated” below = inferred, not stated

As cupped

blood orange · bubble gum · floral

Buy on Counter Culture Coffee →

Price and availability set by the roaster.

Roasts to order · ships in ~2d

Your bag is roasted after you order; expect a short delay before it ships, but it arrives as fresh as the roaster can make it.

“All coffee orders are freshly roasted-to-order, meaning we roast and ship out on the same day.” source ↗

Save at Counter Culture CoffeeSave $2 on every order of 12 ozFree shipping over $30

Cherry's Index

Evidence-of-quality score, not a cup score. Methodology

79

Strong

Preliminary

Confidence33% coverage / 3 of 7 signals

Score is partially shrunk toward a neutral 50 — read directionally until more source families land. Coverage is signal availability, not cup quality; missing sources are dropped, the remaining weights are renormalized, and the result is shrunk toward a neutral 50 baseline by 18% so a single thin signal can’t carry the score on its own.

Missing: SCA grade, Coffee Review, Buyer reviews, Cherrybook tastings

  • Reddit sentiment
    Sentiment across specialty-coffee discussion
    90/ 55% weight
  • YouTube reviews
    Sentiment from third-party YouTube reviewer mentions
    85/ 30% weight
  • Roaster transparency
    Producer / farm / lot disclosure depth
    40/ 15% weight

Bonuses applied

  • Roast Magazine Roaster of the Year
    This roaster has been recognized as Roaster of the Year by Roast Magazine within the last decade
    +2
  • Editorial coverage cluster
    This roaster has 3+ recent editorial mentions across trade press
    +1

Renormalized base 80.9 shrunk to 75.5 at 83% confidence + bonuses = 79.

Flavor wheelestimated

Comps & alternatives

Tasting flight

Taste this against three others Cherry picks.

Brew a set side-by-side. Cherry varies the picks along axes that pair with this lot; origin, process, roast, or producer; so you learn the difference, not just drink four good cups.

Build the flight

Reference · About the varietal & origin

About Counter Culture Coffee

Community reputation · Reddit

Cult favorite· sentiment 90/100

Counter Culture Coffee is consistently regarded as a high-quality, benchmark roaster within the coffee community. Users frequently cite them as a standard for excellence, often comparing their own home-roasting efforts against the professional quality of Counter Culture's profiles. They are praised for their bright, fruity, and well-developed roasts, and are recognized as a respected industry leader.

benchmark for qualitybright and fruity profilesconsistent professional roastinghighly regarded industry leaderpopular for espresso
Threads cited (9)

On YouTube

8 videos · 109k combined views

Outside coverage consistently portrays Counter Culture Coffee as a foundational pillar of the specialty coffee industry. Reviewers emphasize their dual focus on technical precision in roasting operations and a deep commitment to professional education. The company is frequently described as a bridge between coffee producers and wholesale partners, with a reputation for maintaining high standards throughout the entire supply chain.

Emphasis on professional education programsRigorous quality control standardsStrong focus on wholesale partnershipsTransparent sourcing relationshipsTechnical approach to roasting operations

From Counter Culture Coffee

Coverage from others

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Counter Culture Coffee

$3.48/oz· $45/bag

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