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Yardstick Coffee

Secret Stash: La Palma y El Tucan Natural Sidra

Natural

Cherrybook Index

53sparse

Evidence-of-quality score, not a cup score. Sparse signal: 1 of 7 signals on file. Methodology

Price position

US$5.26/ozPHP 1450.00 for 125g

Typical band for this profile $2.12 to $3.39. Where it sits

Catalog summary

A natural lot from Cundinamarca, Colombia, not yet indexed (1 of 7 signals on file) and priced above the typical band for its listed profile.

Based on the listing and catalog evidence

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Price and availability set by the roaster.

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Cherrybook last checked this listing today.

Roaster’s notes

cherry · jasmine · strawberry

  • Fruit
  • Floral
Open the flavor wheel

Mapped from the roaster’s tasting notes to the SCA flavor wheel; Cherrybook’s interpretation of the stated notes, not the roaster’s own categorization.

Secret Stash: La Palma y El Tucan Natural Sidra by Yardstick Coffee
Farm / Co-op
—
Process
Natural
Altitude
—
Varietals
Sidra
Harvest
—
Weight
125g
Bag price
PHP 1450.00
Price / oz
US$5.26/oz
Brew
—

from the roaster’s storeread by Cherrybook from the listing“estimated” below = inferred, not stated

Price contextmodeled

A modeled range and current prices for comparable listings.

$5.26/oz

typically $2.12 to $3.39

Where it sits

typical band this lot

What moves this price

cheaper×1.00pricier
  • Rare variety×1.13
  • Roaster brand and sourcing×1.08
  • Colombia origin×1.04
  • Altitude not listed×0.97

At 125 g, this bag runs about 11% more per ounce than a typical 288 g bag; that is pack size, not the coffee.

How this estimate works

A statistical model, refit weekly across the in-stock catalog, estimates what a coffee with these listed attributes typically sells for per ounce. Each multiplier compares one trait against the average lot in this market; the roaster line covers brand and sourcing together, which this model cannot separate. Bag size is shown separately, priced at the rate observed across sizes of the same coffee, because it says nothing about the coffee itself. The distribution counts every in-stock listing in the comparison group, with at least 15 listings from three roasters and no roaster supplying more than 60% of it. Decaf, blends, variety segments, processing families and bag formats stay separate. Origin, roast and selling currency can broaden as the group label indicates. Prices are converted to USD per ounce; shipping and differences in tax treatment are not adjusted. The model reads listed attributes only: the quality of the specific lot in the bag is not observable, so a price above the typical band is not evidence of overpricing.

Not listed by the roaster: roast level, altitude

Cherrybook Index (CBI)

Evidence-of-quality score, not a cup score. Methodology

53

Sparse signal

Confidence1 of 7 signals on file

Score is heavily shrunk toward 50; treat as a placeholder until more sources arrive.

How confidence affects the score

Coverage measures signal availability, not cup quality. This coffee has 5% of the signal universe on file. Missing sources are dropped, remaining weights are renormalized, and the result is shrunk toward a neutral 50 baseline by 88% so one thin signal cannot carry the score on its own.

The math on file: renormalized base 60.0 shrunk to 51.3 + bonuses = 53.

Missing: SCA grade, Coffee Review, Reddit sentiment, YouTube reviews, On-shop ratings, Cherrybook ratings

  • Roaster transparency
    Producer / farm / lot disclosure depth
    60/ 100% weight

Bonuses applied

  • Sprudge press coverage
    This roaster has been featured by Sprudge
    +2

Comps & alternatives

Tasting flight

Compare this with three more lots selected from the catalog.

Brew a set side-by-side. The picks vary along axes that pair with this lot; origin, process, roast, or producer; so you learn the difference, not just drink four good cups.

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Reference · About the varietal & origin

About Yardstick Coffee

Press · Sprudge

On YouTube

Meet the roaster on camera

7 videos

About the roasterInterview

Perfect Brew: The Yardstick Coffee story | ANC

ANC 24/7 · 6.6K views on YouTube

Watch on YouTube

This video covers Yardstick Coffee; it is general roaster coverage.

Cherrybook summary of the video

This interview with Yardstick Coffee co-founder Andre Chanco explores the company's origins and its evolution from a B2B supplier to a B2C retail brand. Chanco discusses the company's philosophy of using coffee as a platform to engage with various communities and the importance of education and training in their business model.

Inside this video

From ANC 24/7:

“I think doing something or building something was always part of the interest. So whether it was starting like a French fries business or like a printing business when I was a kid. So I always knew that I enjoyed building things.”
“I think what's great about coffee is it allows us to do a lot of things that's beyond the counter or beyond the bar.”

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