Cherrybook.

Roaster

St Ali

Port Melbourne, VICPrices in AUDstali.com.au
Coffees in catalog
10
Also available
0
Avg Cherry's Index (limited data)
69.0
Reddit sentiment
75/100
Pricing perksFree shipping over $119
OriginsGTHNCO
How Cherry’s Index is calculatedavg coverage 35% · limited data

Coverage is below 50%. Most of this roaster’s lots are scored off roaster-level signals (Reddit + YouTube) without per-lot SCA grades, Coffee Review entries, or published buyer reviews. With limited signal, scores are also pulled toward a neutral 50 baseline by the Cherry’s Index methodology, so lots can read flatter than the actual cup quality differences between them. The avg Cherry’s Index reflects general reputation more than per-lot quality.

Roaster signals

Apply to every lot from this roaster.

  • Reddit75/100weight 18%
  • YouTube85/100weight 10%

Per-lot signals (averaged)

Vary across lots; averaged over 10 in-stock lots.

  • SCA gradenot on file · weight 25%
  • Coffee Review65/1001/10 lots · weight 20%
  • Buyer reviewsnot on file · weight 12%
  • Cherrybook reader ratingsnot on file · weight 5%
  • Transparency40.6/1009/10 lots · weight 5%

Base components are renormalized over whatever signals are available for each lot. SCA + Coffee Review are capped at 40% combined to keep the cupping story from dominating. Bonuses (accolades, awards, editorial coverage) and freshness decay are applied on top.

Community reputation · Reddit

Well-regarded· sentiment 75/100

St Ali is recognized as a prominent Melbourne-based roaster, frequently associated with high-level industry figures like Matt Perger. Community discussions often center on their reputation as a staple in the Australian coffee scene, with users actively seeking out their beans for home espresso setups. While there is little detailed flavor analysis in the provided threads, the brand is consistently treated as a reputable and accessible choice for both professionals and home enthusiasts.

prominent Melbourne roasterassociated with industry expertspopular for home espressofrequent sales promotions
Threads cited (5)

On YouTube

6 videos · 49k combined views

Outside coverage consistently positions St Ali as a foundational pillar of the Melbourne coffee scene and a global ambassador for its coffee culture. Reviewers emphasize the roaster's dual focus on technical consistency and the creation of a broader lifestyle experience. The brand is frequently described as a pioneer that successfully balances high-volume production with a commitment to community and social atmosphere. Coverage highlights their ability to maintain a recognizable identity while expanding into international markets.

Foundational Melbourne coffee pioneerEmphasis on technical roasting consistencyLifestyle and community-focused brand identityStandardized brewing and service protocolsGlobal expansion of coffee culture

Flagship cafe

Retail location

Unit 2 B/706 Lorimer St, Port Melbourne, VIC

Open in maps →

The website provides a 'Store Locator' link but the provided page text only lists a corporate/warehouse address in Port Melbourne and does not explicitly identify a flagship cafe location.

The catalog

10 in stock · 2 archived

Filter on browse →
House Decaf
66

Think Chocolate, Honey, and Buttery Body.

ChocolateHoneyNutty Cocoa
Well-reviewed roaster
$1.78/oz
Archived (2)

For roasters

Cherrybook runs a monthly Roaster Spotlight Series featuring one roaster with an editorial piece and a giveaway. Interested in being featured? See the format or email josh@cherrybookcoffee.com.