Cherrybook.

Roaster

Valor Coffee

Alpharetta, GAvalor.coffee
Coffees in catalog
17
Also available
4
Avg Cherry's Index (limited data)
67.6
Reddit sentiment
80/100
OriginsCOETRWCRGTKE
How Cherry’s Index is calculatedavg coverage 28% · limited data

Coverage is below 50%. Most of this roaster’s lots are scored off roaster-level signals (Reddit + YouTube) without per-lot SCA grades, Coffee Review entries, or published buyer reviews. With limited signal, scores are also pulled toward a neutral 50 baseline by the Cherry’s Index methodology, so lots can read flatter than the actual cup quality differences between them. The avg Cherry’s Index reflects general reputation more than per-lot quality.

Roaster signals

Apply to every lot from this roaster.

  • Reddit80/100weight 18%
  • YouTubeweight 10%

Per-lot signals (averaged)

Vary across lots; averaged over 17 in-stock lots.

  • SCA gradenot on file · weight 25%
  • Coffee Reviewnot on file · weight 20%
  • Buyer reviews99.2/1007/17 lots · weight 12%
  • Cherrybook reader ratingsnot on file · weight 5%
  • Transparency39.4/10017/17 lots · weight 5%

Bonuses earned (per lot)

  • sprudge17/17
  • stale decay17/17

Base components are renormalized over whatever signals are available for each lot. SCA + Coffee Review are capped at 40% combined to keep the cupping story from dominating. Bonuses (accolades, awards, editorial coverage) and freshness decay are applied on top.

Community reputation · Reddit

Well-regarded· sentiment 80/100

Valor Coffee, based in Alpharetta, Georgia, is well-regarded by local and regional coffee enthusiasts. Commenters highlight them as a top-tier local roaster in the Atlanta area, praising their specialty offerings, seasonal drinks, and overall shop experience. They are also chosen alongside prominent specialty roasters for direct-purchase and multi-roaster hauls.

local favorite (Atlanta area)great seasonal drinkssolid specialty offerings
Threads cited (5)

Press · Sprudge

On YouTube

8 videos · 210k combined views

8 videos from Valor Coffee's own channel.

Flagship cafe

Downtown Alpharetta

44 Milton Avenue, Alpharetta, GA

Open in maps →

The Downtown Alpharetta location is listed first on the website's visit page.

The catalog

17 in stock · 48 archived

Filter on browse →

Chrysalis

Expect Nectarine, Blueberry, and Vanilla Florals from this washed.

Huehuetenango, GT · Washed

PeachBlueberryVanilla+1
Buyer 5.0 (8)
79
$2.00/oz

Sunset

Anaerobic Washed lot with Cherry Sweetness, Floral Complexity, and Juicy in the cup.

Antioquia, CO · Anaerobic Washed

CherryFloralOverall Sweet
Buyer 5.0 (5)
79
$2.73/oz

Miracle

Think Brownie, Hazelnut Butter, and Fig.

ChocolateHazelnutFig+3
Buyer 5.0 (44)
74
$1.82/oz

Workers' Comp

Cupping notes point toward Dark Chocolate, Sweet Red Licorice, and Hazelnut.

Dark ChocolateAniseHazelnut
Buyer 5.0 (38)
73
$1.82/oz

Freethrow

Cupping notes point toward Chocolate Milkshake, Strawberry, and Nougat.

ChocolateStrawberryNougat
Buyer 4.9 (100)
73
$1.82/oz

La Reforma

Expect Chocolatey, Nutty, and Fruity from this natural.

Apaneca-Ilamatepec, SV · Natural

ChocolateNuttyStrawberry
Buyer 5.0 (1)
68
$1.82/oz

Praline - Burundi

Juicy Orange Acidity, Deep Caramel Sweetness, and Praline on a washed build.

Cankuzo, BI · Washed

OrangeCaramelPeanut
Buyer 4.8 (4)
$2.00/oz

Mayday - Golden Hour

Dark Chocolate, Sweet Red Licorice, and Hazelnut on a washed build.

Washed

Dark ChocolateSweetHazelnut
Well-reviewed roaster
$0.92/oz

Sequel Prologue

Roaster flags Dark Chocolate Mousse, Candied Orange Peel, and Cranberry in the cup.

MediumDark ChocolateOrangeCranberry
Well-reviewed roaster
$1.00/oz

Also available · subscriptions, sample packs, gear

Freethrow

Think Milk Chocolate, Raspberry, and Brown Sugar.

Milk ChocolateRaspberryBrown Sugar
Buyer 5.0 (19)
74
$1.64/oz
Archived (48)

Carolina Gold

Clean Acidity, Mango Sweetness, and Velvety Finish on a washed build.

CO · Washed

MangoOverall SweetCitrus
Buyer 4.7 (6)
79
$2.09/oz
Out of stock

Gemstone - Kenya

Anaerobic Natural lot with Blackberry and Caramel Sweetness in the cup.

KE · Anaerobic Natural

BlackberryCaramel
Buyer 5.0 (7)
79
$2.18/oz
Out of stock

Swoon – Spring Blend

Fruity Sweetness, Floral Complexity, and Chocolatey Character on a natural build.

ET · Natural

FruityFloralChocolate
Buyer 4.7 (11)
78
$2.27/oz
Out of stock

Yessica's Papayo

Expect Juicy, Vibrant, and Tropical Fruits from this anaerobic washed.

CO · Anaerobic Washed

Tropical FruitGuavaLychee
Well-reviewed roaster
69
$2.91/oz
Out of stock

The Geisha

Sweet Purple Grape, Raspberry, and Bergamot on a experimental build.

Cauca, CO · Experimental

GrapeRaspberryBergamot+1
Buyer 4.5 (2)
69
$3.27/oz
Out of stock

Colombia Luna Azul Black Honey

Black Honey lot with Maraschino Cherry, Tropical Punch, and Banana in the cup.

Antioquia, CO · Black Honey

CherryTropical FruitBanana+2
Well-reviewed roaster
68
$2.73/oz
Out of stock

Watermelon Crush

Watermelon Candy, Lavender, and Butterflies on a anaerobic natural build.

Anaerobic Natural

WatermelonCandyLavender
COE #7 · 2022
68
$2.91/oz
Out of stock

Mandarin Molasses

Expect White Chocolate Sweetness, Complex Herbs, and Bright Citrus Finish from this anaerobic washed.

Antioquia, CO · Anaerobic Washed

White ChocolateHerbTangerine
Well-reviewed roaster
67
$2.91/oz
Out of stock

Party Animal

Expect Wild Berry, Marzipan Sweetness, and Crisp, Refreshing Finish from this anaerobic natural.

Sonson, CO · Anaerobic Natural

BerryMarzipanOverall Sweet
Well-reviewed roaster
67
$2.27/oz
Out of stock

Rwanda Mwito

Natural lot with Caramel, Apple Sucker, and Grape Juice in the cup.

Lake Kivu, RW · Natural

CaramelAppleGrape
Well-reviewed roaster
67
$2.23/oz
Out of stock

Colombia Santiago Arango

Anaerobic Natural lot with Candied Orange, Milk Chocolate, and Orgeat in the cup.

Antioquia, CO · Anaerobic Natural

OrangeMilk ChocolateAlmond
Well-reviewed roaster
67
$2.09/oz
Out of stock

Ethiopia Hatesa

Strawberries, Sprite, and Ripe Berries on a natural build.

Sidamo, ET · Natural

StrawberryBerryCherry+2
Well-reviewed roaster
67
$2.00/oz
Out of stock

Ethiopia Tgsit Boru

Expect Orange Burst, Black Tea, and Effervescent from this washed.

Yirgacheffe, ET · Washed

Medium-LightOrangeBlack TeaFloral+1
Well-reviewed roaster
67
$2.36/oz
Out of stock

Mariana - Costa Rica

Expect Watermelon, Rooibos, and Hibiscus from this natural.

CR · Natural

WatermelonTea LikeHibiscus
Buyer 5.0 (1)
67
$2.36/oz
Out of stock

Ethiopia Kochere

Expect Concorde Pear, Bergamot, and Mixed Berries from this washed.

Yirgacheffe, ET · Washed

PearBergamotBerry+1
Well-reviewed roaster
66
$2.09/oz
Out of stock

Ethiopia Idido

Expect Nectarine, Honeysuckle, and Maple from this washed.

Yirgacheffe, ET · Washed

PeachHoneysuckleMaple Syrup
Well-reviewed roaster
66
$2.59/oz
Out of stock

Peru San Jose De Lourde

Cupping notes point toward Melon, Cane Sugar, and Florals.

San Jose de Lourdes, PE

MelonSugar CaneFloral+3
Well-reviewed roaster
66
$2.00/oz
Out of stock

Ethiopia Gerse

Pink Lemonade, Pineapple Rings, and Lavender on a washed build.

Gedeb, ET · Washed

LemonPineappleLavender
Well-reviewed roaster
66
$2.00/oz
Out of stock

Fruit Cocktail

CO / Anaerobic Washed; taste data is still thin.

CO · Anaerobic Washed

Well-reviewed roaster
$2.73/oz
Out of stock

Rwanda Nemba Hill

Washed lot with Sugary, Sweet Fig, and Lemongrass Tea in the cup.

RW · Washed

FigHerbHoney
Well-reviewed roaster
66
$2.04/oz
Out of stock

Ethiopia Chelchele

Washed lot with Lemon, Strawberry Tart, and Black Tea in the cup.

Yirgacheffe, ET · Washed

LemonStrawberryBlack Tea+1
Well-reviewed roaster
$2.09/oz
Out of stock

Ethiopia Suke

Roaster flags Blood Orange, Passion Fruit, and Baker's Chocolate in the cup.

Guji, ET

OrangePassion FruitDark Chocolate
Well-reviewed roaster
$2.00/oz
Out of stock

Colombia Happy Accidents

Sparkling Grape Juice, Plum, and Mouth Watering on a experimental build.

CO · Experimental

GrapePlumTropical Fruit+1
Well-reviewed roaster
$2.36/oz
Out of stock

Rwanda Kiyonza Hill

Anaerobic Natural lot with Sun Dried Tomato, Lemon, and Demerara Sugar in the cup.

RW · Anaerobic Natural

LightVegetativeLemonBrown Sugar
Well-reviewed roaster
$2.09/oz
Out of stock

Costa Rica Tirra

Expect Blackberry, Sweet Apricot, and Tangy Starfruit from this natural.

Tarrazú, CR · Natural

BlackberryApricotTropical Fruit
Well-reviewed roaster
$2.27/oz
Out of stock

Rwanda Nyabumera

Expect Dark Chocolate, Granny Smith Apple, and Cranberry from this natural.

RW · Natural

Dark ChocolateAppleCranberry
Well-reviewed roaster
$2.27/oz
Out of stock

Bolivia Yungas

Cupping notes point toward Soft Florals, Prune, and Spiced Chocolate.

Yungas, BO

LightFloralPruneSpice+1
Well-reviewed roaster
$1.64/oz
Out of stock

Kenya Kirimahiga

Think Mirabelle Plum, Muscadine, and Rosemary.

Nyeri, KE

LightPlumGrapeHerb
Well-reviewed roaster
$2.18/oz
Out of stock

Colombia Santa Maria

Cupping notes point toward Caramel, Chocolate, and Citrus.

Huila, CO

CaramelChocolateCitrus+1
Well-reviewed roaster
$1.64/oz
Out of stock

Hayride – Fall Blend

Roaster flags Toasted Marshmallow, Grenadine, and Spooky Stories in the cup.

MarshmallowPomegranateOverall Sweet
Well-reviewed roaster
$2.00/oz
Out of stock

For roasters

Cherrybook runs a monthly Roaster Spotlight Series featuring one roaster with an editorial piece and a giveaway. Interested in being featured? See the format or email josh@cherrybookcoffee.com.