LemonPanelaNutty
Well-reviewed roaster
68
—
Roaster
UM Coffee Co
- Coffees in catalog
- 14
- Also available
- 1
- Avg Cherry's Index
- 55.8
- Reddit sentiment
- 70/100
OriginsBR
How Cherry’s Index is calculatedavg coverage 55%
Roaster signals
Apply to every lot from this roaster.
- Reddit70/100weight 18%
- YouTube90/100weight 10%
Per-lot signals (averaged)
Vary across lots; averaged over 14 in-stock lots.
- SCA grade32.1/10012/14 lots · weight 25%
- Coffee Review70/1001/14 lots · weight 20%
- Buyer reviewsnot on file · weight 12%
- Cherrybook reader ratingsnot on file · weight 5%
- Transparency61.7/10012/14 lots · weight 5%
Bonuses earned (per lot)
- stale decay13/14
Base components are renormalized over whatever signals are available for each lot. SCA + Coffee Review are capped at 40% combined to keep the cupping story from dominating. Bonuses (accolades, awards, editorial coverage) and freshness decay are applied on top.
Community reputation · Reddit
Well-regarded· sentiment 70/100
UM Coffee Co is mentioned briefly in passing as a notable spot in a coffee shop recommendation thread for Sao Paulo, alongside other local specialty destinations. There is no substantive discussion or critique of their beans or roasting style in the provided threads.
Sao Paulo specialty scene
Threads cited (10)
- r/Coffee · ↑ · How to be a Moron and Wreck a Virtuoso
- r/Coffee · ↑ · Technivorm Warranty Experience
- r/espresso · ↑ · The moment I knew I was screwed
- r/pourover · ↑ · Today's Coffee - Stefano Um Brazilian Natural Red Catuai from Kurasu
- r/pourover · ↑ · Looking for flat bottom to compliment my v60.
- r/Coffee · ↑ · Experiencing notes in coffee as colors
- r/Coffee · ↑ · Got it for my wife as she is a huge coffee fan. But um not sure whether she will like it o
- r/Coffee · ↑ · Specialty Coffee in Sao Paulo
- r/roasting · ↑ · Looking for Filipino home roaster to split a 10kg GCB from The Good Cup
- r/espresso · ↑ · Anyone else a little disappointed by hand grinders? (7 Grinder Full testing results inside
On YouTube
2 videos · 262k combined views
Outside coverage heavily associates UM Coffee Co with its founder Boram Um and his victory at the World Barista Championship. Reviewers emphasize the brand's unique position as a producer-owned operation based in Brazil that brings farm-to-cup transparency directly to São Paulo. Coverage also highlights their commitment to innovative processing methods and building a local specialty coffee culture.
World Barista Champion lineageBrazilian farm-to-cup modelPioneering São Paulo specialty cafesInnovative processing techniquesProducer and barista collaboration
Flagship cafe
Retail location
São Paulo
Open in maps →The catalog
14 in stock · 1 archived
Blend | Fruitbomb
Expect Ameixa, Cana De Açúcar, and Caramelo from this natural.
Minas Gerais, BR · Natural
MediumPlumSugar CaneCaramel
Well-reviewed roaster
67
$1.09/oz
Selection | Pink Bourbon
Natural lot with Jasmim, Mandarina, and Mel Silvestre in the cup.
Sul de Minas, BR · Natural
MediumJasmineMandarinHoney
SCA 89.0
$2.16/oz
Medium
SCA 89.0
$5.51/oz
Catuaí Vermelho
Natural lot with Nozes, Caramelo, and Frutas Vermelhas in the cup.
Mantiqueira de Minas, BR · Natural
MediumWalnutCaramelBerry
SCA 86.0
$1.27/oz
Selection | Catucaí 785
Melaço De Cana, Rapadura, and Limão on a honey build.
Espírito Santo, BR · Honey
MediumSugar CanePanelaLemon+1
SCA 86.0
$1.78/oz
Selection | Supreme
Expect Tahitian Lime, Floral, and Panela from this honey.
Espírito Santo, BR · Honey
MediumLimeFloralPanela+1
SCA 86.0
$2.32/oz
Selection | Vale da Lua
Expect Coffee Flower, Cocoa, and Orange Peel from this natural.
Sul de Minas, BR · Natural
MediumCocoa
SCA 86.0
$1.83/oz
MediumWalnutHazelnutCaramel
SCA 86.0
$1.50/oz
Mundo Novo
Natural lot with Dried Plum, Dark Chocolate, and Caramelized Nuts in the cup.
Sul de Minas, BR · Natural
MediumPlumDark ChocolateCaramelized
SCA 86.0
$1.50/oz
MediumLemonMolasses
SCA 86.0
$1.83/oz
MediumPeachDateMilk Chocolate
SCA 84.0
$1.83/oz
Sweetheart — Blend
Natural lot with Dark Chocolate, Brown Sugar, and Caramelized Almonds in the cup.
Sul de Minas, BR · Natural
MediumDark ChocolateBrown SugarAlmond+1
SCA 84.0
$1.09/oz
Also available · subscriptions, sample packs, gear
Archived (1)
Varietal | Catimor
Yellow Honey lot with Red Fruits, Pitanga, and Panela in the cup.
Espírito Santo, BR · Yellow Honey
MediumRed CurrantCherryPanela+1
SCA 86.0
$1.76/oz
Out of stock
For roasters
Cherrybook runs a monthly Roaster Spotlight Series featuring one roaster with an editorial piece and a giveaway. Interested in being featured? See the format or email josh@cherrybookcoffee.com.